I wrote about last Christmas’s John Lewis ad, and here’s another work of commercial genius, from BBH (to the sound of London Calling by The Clash): the British Airways “Don’t Fly. Support Team GB and ParalympicsGB” advert (it seems to be working). The world was ready for a clever ad that tells you not to use what it’s trying to sell. And the best bit (thanks, Nick Grey) is the interactive “Take a plane down your street”. Go to http://taxi.ba.com/ and type in SP4 7DE. I defy you not to laugh.
Here’s another little video, a nice piece on Sacrilege in London from Jordan Wade for CBC.
Mike Pitts – Digging Deeper 